The (Still) Limited Reach of Apple Pay
The (Still) Limited Reach of Apple Pay

by Felix Richter (Statista)

More than two and a half years after the ApplePat launch in the United States, many iPhone users around the world are still waiting for the payment feature to arrive in their country.

Apple’s wireless payment system Apple Pay went live in Italy recently, making the Southern-European country the seventh in Europe in which the service is available.

More than two and a half years after the service’s launch in the United States, many iPhone users around the world are still waiting for the payment feature to arrive in their country.

As our chart above illustrates, Apple Pay is unavailable in all of Latin America along with large parts of Europe and Asia, as negotiations with banks and local card providers over terms and fees prove more difficult than Apple may have expected.

The map shows countries and regions in which Apple Pay is available.

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Mobile Technology & Smartphones: "The (Still) Limited Reach of Apple Pay"